Stone fabrication shops are investing more in marketing than ever before. The spend is real and, in many cases, producing real activity at the top of the funnel. But somewhere between the first click and the closed job, the handoff breaks down.
Your fabrication shop can have the best website. The best portfolio. The best quality. The best price. But if you are slow to respond to a lead, you lose.
With a 17-year background in sales strategy, account development and operational leadership in the stone industry, Klint Olsen joins Surfaces Group -- assisting in continuing the company's growth in the North American market.
Edgar Bautista joins BB Industries as outside sales consultant in the Los Angeles, CA area. He was previously a sales representative at GranQuartz for more than four years, after earning his stripes in the warehouse at Pearl Abrasive. Bautista will cover Los Angeles and Orange County.