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Stone & Tile Industry NewsIndustry Insights

Emser Tile Launches New Marketing Campaign

Emser Tile
Emser Tile
February 5, 2026

LOS ANGELES, CA -- Emser Tile, a leading designer and marketer of the world’s finest tile and natural stone, announced EMbody, a new marketing campaign that puts a spotlight on what truly defines the Emser brand: its people, its passion for its customers’ success and the care put into every project and relationship.

The campaign will come to life through employee features and storytelling that highlight six defining elements -- Tailored Support, Partnership, Collaboration, Design, Innovation and Service -- and will be showcased prominently across Emser’s social media platforms and digital channels.

“Our strength is not just our products, but the way we show up every day,” said Jim Parello, president of Emser Tile. “It’s shown in the support tailored to our customers, partnerships built for the long term, collaboration across regions and teams, design that’s done with purpose, innovation that is smart and service that feels personal.”

At its core, EMbody celebrates the commitment and care Emser brings to customers, partners and each other.

“This campaign is about sharing why our work matters, why our relationships last and why Emser continues to lead with intention,” said Carl Delia, chief executive officer of Emser Tile. “After 57 years as a family-owned company, our team -- and the support they offer customers -- has been, and still remains, the backbone and heart of our organization, the champion of our successes.”

EMbody appears on Emser’s newly launched website at Emser.com/EMbody, as well as across social media channels, including Instagram, LinkedIn and Facebook, now through the summertime.

 

KEYWORDS: tile

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    Emser Tile®, a family-owned business, has been known for service, selection, quality and value since 1968. As a leading designer, marketer and producer of the world’s finest tile and natural stone, Emser offers a dynamic selection of products for interior and exterior applications including porcelain, ceramic, metal, glass, natural stone, decorative accents and mosaics, setting materials, and custom manufactured products.
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