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Stone & Tile Industry NewsIndustry Insights

AHF Products Introduces Crossville Argent 2.0 Porcelain Tile

crossville product
September 18, 2024

CROSSVILLE, TN -- AHF Products introduces new Crossville® Argent 2.0™ porcelain tile, offering a timeless aesthetic that can complement a variety of design styles. Moving away from the bold hues of its predecessor, Argent 2.0 embraces a serene and tranquil palette conducive to learning, healing, exploration and introspection within both residential and commercial spaces.

Classic Argent limestone is a remarkable sedimentary rock quarried in Catalonia, Spain and celebrated for its earthy gray tones with deep gray shades and occasional rusty brown hues. The seven new neutral tones of Argent 2.0 often this rustic look with its distinctive evocative earthy hues. 

“In the whirlwind of our daily lives, we all crave havens where we can pause, unwind and reconnect with ourselves. Argent 2.0 draws inspiration from the natural world, imbuing the classic Argent stone with a softened aesthetic,” says Scott Jones, director of product management and development, AHF Products-Crossville brand.

Manufactured in the U.S.A., these fully rectified tiles effortlessly transition between the timeless allure of stone and the charm of terracotta, evoking a Mediterranean ambiance that resonates with both traditional and contemporary sensibilities.

New colorways include a neutral and sophisticated earth gray and a warm, rusty brown. Subtle shades of rosé, sage and forest green, mingled with blues and warm whites, add bucolic charm to create a surface with unique and natural appeal. Whether used for flooring, exterior walls or countertops, Argent 2.0 brings a sense of sophistication to residential and commercial interiors.

Now complementing the collection are two mosaic options – a classic 2- x 2-inch pattern and an energetic angled mosaic – expanding design possibilities and enhanced by matching bullnose and cove base trims.

Argent is made in Tennessee through Crossville’s EcoCycle Tile Process™. It contains a minimum of four percent third-party recycled content, and it is Green SquaredSM Certified. Its versatility and natural beauty make it a sought-after option for those looking to incorporate a touch of sophistication into their design projects. As with all Crossville manufactured products, this collection is carefully and responsibly manufactured in the USA and is the latest carbon neutral product line (in addition to Civilization™, Native Metal™ and Beljn™). 

All porcelain stone tiles may be used for interior floors and wet or dry interior walls. Strong and durable to withstand heavy foot and rolling load traffic, porcelain resists scratches, stains, abrasions and chemical damage. It is easy to clean and is low maintenance.

Established in 1986 as America’s first large-format porcelain tile brand, Crossville, located in Tennessee, is a leading American brand of beautiful, sustainable porcelain materials that advance the frontiers of tile design and performance. From producing the nation’s first large-format porcelain tiles to developing cutting-edge performance innovations in surfacing solutions, the Crossville brand continues to be at the forefront of innovation in the tile industry. For more information about Crossville and its product offerings, visit the website at www.crossvilleinc.com.

KEYWORDS: Crossville

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