The â€œMonument Businessâ€¦A Woman's Perspectiveâ€ is scheduled for September 27-30. Instructors will include nationally-known author and gender expert, Connie Glaser of Atlanta, GA, and Monument Industry leaders Linda Willis Morris CM, Vice President of Willis Granite Co., Inc., Granite, OK, and Jacqueline Calkins, President of Ketterhagen Memorials Inc., Burlington, WI. Course topics will include: â€œAdvantage of Being a Woman in the Monument Industry,â€ â€œProblems Associated with Gender,â€ â€œGender Communications Styles Differences,â€ â€œSales Force Management,â€ â€œMonument Industry Terms,â€ â€œMonument Setting and Cleaningâ€ and other pertinent subjects.
The â€œMonument Retailers Basic Course,â€ designed primarily for persons new to the industry, will be led by retailers Gerald Atchison and his wife, Dixie, owners of Atchison Monuments LLC, Clinton, MO, and Tim Allison, Lane Monument Co., Canton, OH. The subjects will include: â€œCommunication with Suppliersâ€ â€œMonument Setting,â€ â€œCleaning and Restoration,â€ â€œLayouts and Proportions,â€ â€œIdentifying Monument Shapes and Componentsâ€ and other relevant topics.
The $225 registration fee pays for instructional materials, daily lunch, an evening meal and a reception. All applicants must be sponsored by an E.G.A. voting member, and no more that two persons from a retail firm may be registered per session. Room reservations at the Days Inn Motel at a rate of $60 for a single room and $65 for double occupancy may be made through E.G.A.