The Call for Entries has been issued and is open only to Coverings exhibitors, who may submit up to four candidates in any of the following categories: Artisan Tile/Stone; Porcelain/Ceramic Tile Wall; Porcelain/Ceramic Tile Floor; Mosaic Tile; Glass Tile; Natural Stone; Installation Material Systems; and Equipment and Machinery. For a product that might not fit into these eight categories, the judges will consider prospects classified as "Other." The deadline for submissions is Friday, February 4, 2011, with entry forms available at http://www.coverings.com/coverings_spectrum_select. A single entry is $50; each additional is $30. In addition to the completed form, the submission must be accompanied by a typed narrative description of the product and photography. (Deadline for images is Friday, February 25.)
"The prestige of being a Coverings Spectrum Select choice resonates long after the show ends and is an added value that exhibitors can effectively leverage in marketing their brands," said Jennifer Hoff, president of National Trade Productions (NTP), which manages and produces Coverings. "The program is patterned on Contract magazine's 'Best of NeoCon' concept, which is revered in the contract furnishings industry, and we're fortunate to be able to apply their level of experience and vision to the tile and stone industry, as well. Coverings Spectrum Select is a badge of distinction that helps bring to light the extraordinary caliber of these materials and tools of the trade."
According to Hoff, it is on the show floor of Coverings in March where the judges' final scrutiny takes place, as they personally visit the exhibit space of each entrant, see the products first-hand, and probe for additional details that may factor in their decisions. This visitation takes place on opening day, Monday, March 14, and the Coverings Spectrum Select honorees are announced the following day -- featured in a flyer that is distributed to attendees. Additionally, all "selectees" will receive added exposure in an upcoming issue of Contract, as well as on the Coverings Web site.
For more information on Coverings Spectrum Select, or on attending or exhibiting at Coverings 2011, visit coverings.com or contact NTP, Coverings Show Management, at (703) 683-8500.