Stone World logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Stone World logo
  • NEWS
  • PRODUCTS
    • Machinery
    • Digital Technology
    • Tooling & Accessories
  • MATERIALS
    • Alternative Surfaces
    • Stone
    • Tile
    • Imports & Exports Data
  • FABRICATORS
    • Fabricator How-to
    • Fabricator Case Studies
    • Fabricator of the Year
  • A&D
    • Installation & Technical Tips
    • Outdoor Design
    • Interior Design
    • Hospitality | Commercial Design
    • Mosaics & Decorative Tile
    • Kitchen & Bath
    • Residential
    • Renovation | Restoration
  • MEDIA
    • Videos
    • Podcasts
    • EBOOK
  • EVENTS
    • STONE INDUSTRY EDUCATION
    • Industry Calendar
  • MORE
    • NEWSLETTERS
    • WOMEN SPOTLIGHT
    • MARKET RESEARCH
    • STONE WORLD STORE
  • DIRECTORY
    • TRADE ASSOCIATIONS
    • Stone Suppliers
    • GET LISTED
  • EMAG
    • eMagazines
    • Archives
    • Contact
    • Advertise
  • SIGN UP!
Stone & Tile Industry NewsIndustry Insights

NTCA Welcomes Randy Crowder as Membership and Five-Star Sales Director

Randy Crowder
March 7, 2024

JACKSON, MS -- The National Tile Contractors Association (NTCA) is proud to announce the appointment of Randy Crowder as the new Membership and Five-Star Sales Director. With nearly three decades of experience in the tile industry, Crowder brings a wealth of expertise and a proven track record of success to his role at NTCA.

Prior to joining NTCA, Crowder served in various roles within Dal-Tile for over 13 years, culminating in his position as the General Sales Manager of the Mid-South Region. His extensive background in contractor and dealer sales, combined with his experience in distribution and manufacturing, uniquely positions him to drive growth and engagement within NTCA's membership. In his new role, Crowder will be based in the Nashville market, where he will collaborate closely with tile manufacturers and distributors to expand NTCA's membership in both the Contractor and Associate categories. His dedication to the tile industry and his passion for promoting the value of NTCA make him an invaluable addition to the team.

"NTCA took our time to find the right person to lead our Membership and Five-Star sales efforts," said Bart Bettiga, executive director of NTCA. "With his background working with commercial and residential tile contractors, dealers and retailers, Randy has a proven track record of success. We are thrilled to have him join our team."

Crowder will work in tandem with Becky Serbin, who oversees the administration and accreditation process of the Five-Star Program, as well as Assistant Executive Director Jim Olson and Membership Coordinator Tricia Moss on new membership recruitment and retention campaigns. "I am excited to join NTCA and contribute to the continued success of the organization," said Crowder. "I am committed to leveraging my industry experience and relationships to drive growth and value for our members. Together with the NTCA team, I am confident that we will make a significant impact in the tile industry."

KEYWORDS: NTCA

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Recommended Content

JOIN TODAY
to unlock your recommendations.

Already have an account? Sign In

  • customer doing research online

    3 Reasons Why Quick Response Time Results in a Successful Fabrication Shop

    Your fabrication shop can have the best website. The best...
    Fabricator How-to
    By: Anthony Milia
  • Silica

    Renewed National Attention Ignites Over Silicosis Epidemic

    A major investigative report published on March 12, 2026...
    Industry Insights
    By: Jason Kamery
  • shipping containers

    U.S. Countertop Material Imports: February 2026

    U.S. countertop material imports collapsed in February...
    Stone
    By: Jason Kamery
Manage My Account
  • eMagazine
  • Newsletters
  • Online Registration
  • Manage My Preferences
  • Subscription Customer Service

More Videos

Popular Stories

artificial intelligence

5 Amazing AI Tools and Ideas That Every Stone Countertop Shop Can Implement

shipping containers

U.S. Countertop Material Imports: February 2026

Save Quartz Jobs Coalition Logo

ITC Moves Towards New Quartz Import Tariffs

Fabricator Focus

From profiles to roundtable discussions, Q&As to best business practices, we're turning a focus on topics and challenges impacting fabricators.

AI Talk Is Everywhere -- Where Does a Countertop Fabricator Begin?

Fabricators Discuss Pros and Cons of Chip Repair

How to Grow a Countertop Fabrication Shop

Events

June 25, 2026

North Carolina Stone Summit

You’ve probably heard a lot lately about how to calculate the profit for each job you produce. You likely have production benchmarks based on square footage since it’s the most common production metric in the industry. Come learn how focusing on these metrics can hurt your profitability and what to do about it.

July 16, 2026

Washington Stone Summit

Join us for "Taking Your Organization to the Next Level," a session dedicated to transforming your business practices. Discover strategies for setting clear agendas, encouraging participation, and driving actionable outcomes. Learn how to foster collaboration and communication, ensuring that every meeting enhances productivity and contributes to your business goals.

View All Submit An Event

Poll

Tariffs and Quartz Imports

If high tariffs are placed on U.S. quartz imports, how will this affect your business?
View Results Poll Archive

Products

Restoration & Maintenance Technical Module

Restoration & Maintenance Technical Module

See More Products
	
3 Reasons Why Quick Response Time Results in a Successful Fabrication Shop

Related Articles

  • NTCA welcomes new Five Star Contractors

    See More
  • Unilin

    Unilin Names New North American Sales Director

    See More
  • NeoCon-Tullier

    New Sales Director Joins NeoCon Shows

    See More

Related Directories

  • Lundhs As

    Lundhs is the largest producer of natural stone in Northern Europe. We extract rough blocks of high-quality stones from our own quarries in Norway and export our materials to stone factories around the world. Lundhs’ portfolio consists of the stone types Larvikite and Anorthosite that are silica free. We cooperate with Architects and Designer around the world and support all projects with technical data, EPDs and HPDs of all our natural stones.
  • National Tile Contractors Assn. (NTCA)

    Established in 1947, the National Tile Contractors Association (NTCA) is a nonprofit trade association dedicated to the professional installation of ceramic tile and natural stone.
  • Tait Sales and Consulting

    Tait Sales & Consulting (TSC) was established in 2019 to serve fabricators in the natural stone industry as both a sales rep organization and a distribution supply company. Our mission is to become an essential and trusted source of tooling and machinery solutions for our customers.
×

Our Newsletters are a rock solid source of industry insights!

Stay in the know on the international stone and tile industry trends.

JOIN TODAY!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletter
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing