Stone World logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Stone World logo
  • NEWS
  • PRODUCTS
    • Machinery
    • Digital Technology
    • Tooling & Accessories
  • MATERIALS
    • Alternative Surfaces
    • Stone
    • Tile
    • Imports & Exports Data
  • FABRICATORS
    • Fabricator How-to
    • Fabricator Case Studies
    • Fabricator of the Year
  • A&D
    • Installation & Technical Tips
    • Outdoor Design
    • Interior Design
    • Hospitality | Commercial Design
    • Mosaics & Decorative Tile
    • Kitchen & Bath
    • Residential
    • Renovation | Restoration
  • MEDIA
    • Videos
    • Podcasts
    • EBOOK
  • EVENTS
    • STONE INDUSTRY EDUCATION
    • Industry Calendar
  • MORE
    • NEWSLETTERS
    • WOMEN SPOTLIGHT
    • MARKET RESEARCH
    • STONE WORLD STORE
  • DIRECTORY
    • TRADE ASSOCIATIONS
    • Stone Suppliers
    • GET LISTED
  • EMAG
    • eMagazines
    • Archives
    • Contact
    • Advertise
  • SIGN UP!
Industry InsightsStone & Tile Events

Stone Column: How to “weather the storm”

By Jennifer Richinelli
Stone Column- Jenn Richinelli
June 1, 2020

As I write this, we in the U.S. are heading into Memorial Day weekend. I have to admit, it’s a bit strange and certainly doesn’t feel like a holiday weekend. Usually, this time of year marks the start of summer with gatherings of family and friends at BBQs, the beach or lake, parades or other social events. But as we all know, the past two months have felt quite surreal. The pandemic has gone on long enough for us to have all experienced a mix of emotions and even physical or financial hardships.

During this period, I have spent much quality time with family, taken many long walks, spring cleaned and completed long-overdue home projects, as well as continuing to produce content for the magazine. I have also sat in on a few industry webinars and had the chance to talk with members of the industry.

Whether it is business or personal, one common thread I am taking away from recent conversations I have had is that we all need to be united and also respect people’s opinions and comfort zones. Every one of us is unique with our own thoughts and feelings. While it is okay if we don’t all agree, the only way to be truly productive is to respect each other and work as team.

One fabricator on a webinar summed it up best. He said it felt like his own social experiment. He has employees that weren’t comfortable coming into work and others that stepped up and were willing to do whatever needed to be done. He encountered customers that wanted to put their projects on hold and others calling to see when a templator could get to their home. As a leader during these crazy times, you have to learn to navigate all of these channels to keep a business running.

Another message that comes through strongly is to be prepared through planning and thinking ahead. Some fabricators have spoken about how they believe the worst is yet to come for them. The past few months they have been working on projects that had been in the works, but drumming up new business during the pandemic will be challenging.

The one thing to remember is that we are all in this together. The industry as a whole is being affected by the repercussions of COVID-19. In my opinion, the best way to weather the storm is to talk with your peers and share your experiences. It helps to realize you aren’t alone, and sharing information will only be beneficial to everyone.

I hope everyone continues to stay well and positive.

KEYWORDS: industry relations stone industry professionals stone industry safety and training

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Jenniferrichinelli 200px

Launching her career with BNP Media in 1996, Jennifer Richinelli is the Editor-in-Chief of Stone World, a leading publication serving the global stone and tile industry. With a strong background in journalism and trade publishing, she oversees the magazine’s editorial direction, delivering in-depth coverage of industry trends, innovative technologies, architectural applications and breaking industry news.

Throughout her career, Jennifer has built a reputation for connecting industry professionals with valuable insights, highlighting the work of fabricators, designers, architects and other industry leaders. Known for her thoughtful editorial voice and commitment to quality content, Jennifer continues to play a vital role in shaping conversations within the stone industry while fostering a platform that celebrates craftsmanship, innovation and design excellence.

In 2010, the Spanish Ceramic Tile Manufacturers’ Association (ASCER) awarded Jennifer with the International Journalism Award for her extensive coverage of the Spanish tile industry. Additionally, she was the recipient of the 2026 Coverings Champions People’s Choice Award.

email: richinellij@bnpmedia.com | office: (201) 245-5204

Recommended Content

JOIN TODAY
to unlock your recommendations.

Already have an account? Sign In

  • customer doing research online

    3 Reasons Why Quick Response Time Results in a Successful Fabrication Shop

    Your fabrication shop can have the best website. The best...
    Fabricator How-to
    By: Anthony Milia
  • Silica

    Renewed National Attention Ignites Over Silicosis Epidemic

    A major investigative report published on March 12, 2026...
    Industry Insights
    By: Jason Kamery
  • shipping containers

    U.S. Countertop Material Imports: February 2026

    U.S. countertop material imports collapsed in February...
    Stone
    By: Jason Kamery
Manage My Account
  • eMagazine
  • Newsletters
  • Online Registration
  • Manage My Preferences
  • Subscription Customer Service

More Videos

Popular Stories

cal osha

Cal/OSHA Standards Board to Vote May 21 on Engineered Stone Ban Petition

shipping containers

U.S. Countertop Materials Imports: March 2026

kitchen

Building a Reputation on Strong Craftsmanship and Customer Service

Fabricator Focus

From profiles to roundtable discussions, Q&As to best business practices, we're turning a focus on topics and challenges impacting fabricators.

AI Talk Is Everywhere -- Where Does a Countertop Fabricator Begin?

Fabricators Discuss Pros and Cons of Chip Repair

How to Grow a Countertop Fabrication Shop

Events

June 25, 2026

North Carolina Stone Summit

You’ve probably heard a lot lately about how to calculate the profit for each job you produce. You likely have production benchmarks based on square footage since it’s the most common production metric in the industry. Come learn how focusing on these metrics can hurt your profitability and what to do about it.

July 16, 2026

Washington Stone Summit

Join us for "Taking Your Organization to the Next Level," a session dedicated to transforming your business practices. Discover strategies for setting clear agendas, encouraging participation, and driving actionable outcomes. Learn how to foster collaboration and communication, ensuring that every meeting enhances productivity and contributes to your business goals.

View All Submit An Event

Poll

Tariffs and Quartz Imports

If high tariffs are placed on U.S. quartz imports, how will this affect your business?
View Results Poll Archive

Products

Restoration & Maintenance Technical Module

Restoration & Maintenance Technical Module

See More Products
	
3 Reasons Why Quick Response Time Results in a Successful Fabrication Shop

Related Articles

  • Stone Column: How to be Stone World’s next Fabricator of the Year

    See More
  • countertops on racks at a fabrication shop

    How to Handle the Demands of Multiple Builders

    See More
  • Stone Industry Education event - speaker Ed Young

    Fabricators Learn How to Drive Profitability for Their Businesses

    See More

Related Products

See More Products
  • modern masonry

    Modern Masonry: Brick, Block, and Stone Tenth Edition

See More Products

Events

View AllSubmit An Event
  • June 25, 2026

    North Carolina Stone Summit

    You’ve probably heard a lot lately about how to calculate the profit for each job you produce. You likely have production benchmarks based on square footage since it’s the most common production metric in the industry. Come learn how focusing on these metrics can hurt your profitability and what to do about it.
  • October 10, 2024

    Stone Industry Education Washington Stone Summit

    The Stone Industry Education series targets stone fabrication industry professionals, including business owners, marketing experts and those eager to expand their businesses, connect with suppliers and glean invaluable 'best practices' for successful operations. This event is hosted by MSI.
View AllSubmit An Event
×

Our Newsletters are a rock solid source of industry insights!

Stay in the know on the international stone and tile industry trends.

JOIN TODAY!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletter
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing