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Large-Scale ProductionInternational CoverageQuarrying Sites

Andrade S/A Marmores e Granitos of Serra, ES, Brazil, has been devoted to taking appropriate measures to ensure a successful business

By Jennifer Richinelli
Andrade Group
Based in Serra, ES, Brazil, the Andrade Group has several quarries and stone processing facilities in Brazil. Investment in technology has allowed Andrade to maintain an impressive selection of exotic material.
Andrade Group

A new polishing machine was installed in the company’s Aguia Branca, ES, plant.

Andrade Group
Andrade exports its stone products worldwide.
Andrade Group
In 2016, Andrade will introduce a new material with gray movement from its Kashmir granite quarry.
Imperial Black
The Brazilian stone producer will promote Imperial Black at the Vitoria Stone Fair, which will take place in February.
 Piracema White
The Brazilian stone producer will promote Piracema White granite at the Vitoria Stone Fair, which will take place in February.
Andrade Group
Andrade Group
Andrade Group
Andrade Group
Imperial Black
 Piracema White
January 5, 2016

Founded in 1990, Andrade S/A Marmores e Granitos of Serra, ES, Brazil — part of the Andrade Group — is a large-scale stone producer with several locations within Brazil. Company owners and brothers, Celio and Zelto Andrade, have made a commitment to investment, and as a result, Andrade has experienced a number of developments during the past year.

The company’s branch in Aguia Branca, ES, underwent several changes in 2015. A recent renovation involved a new exterior facade, which accentuates the entrance to the facility. Additionally, a new wire saw and polishing line were installed. “This modern machinery produces much more in fewer hours,” said Derlane Romano, sales manager, adding that the slab yard was doubled in size to accommodate the increase in production. Plans are also underway to install another automatic resin line at the Aguia Branca location in 2016 — fulfilling the goals set by the Andrade brothers.

Andrade Group’s headquarters is stationed in Serra, ES, Brazil. The facility has been equipped with all new machinery. The investment in technology has allowed Andrade to increase the exotic line of its products, according to Romano.

In 2014, the company hired about two dozen more employees, and during the past year, it has worked to strengthen its staff. Zelto Andrade believes that by maintaining the synergy between its employees and their commitment to the company, they will aim to achieve the highest customer satisfaction and ensure the delivery of quality material.

Under the direction of Celio Andrade, the company continues to invest in new quarries. It currently owns several sites in different regions of Brazil. “Mr. Celio Andrade is the quarry minded guy,” said Romano. “Every week, he visits the quarries to make decisions about the production — together with the managers from each quarry.”

The Andrade Group currently owns several quarries in different regions of Brazil. Its specialized team conducts ongoing research seeking new locations and materials to invest. Today, Andrade produces the following materials from its own quarries.

• Gold Brasil / New Venetian Gold

• Imperial Coffee

• Chocolate

• Blue Fantasy

• Butterfly Green

• White Piracema

• Santa Cecilia

• Kashmir

• Serata

• Imperial Black

As a way to stay with the times, and further market its brand, Andrade Group recently started a Social Media platform. “In 2015, Andrade launched a Facebook Fan page together with LinkedIn and Instagram,” explained Romano. “Alongside with Social Media, we premiered a whole new website layout. The current and new customers can check for news and more information at www.andradesa.com.br, Facebook: fb/andradegroup, Linkedin: linkedin/company/group-andrade and Instagram: @andradegroup.”

The company also continues to market itself by exhibiting at trade shows, such as the Vitoria Stone Fair, which will be held this year from February 16 to 19 in Vitoria, ES, Brazil, and Coverings — slotted for April 18 to 21 in Chicago, IL. At the Vitoria Stone Fair, Andrade will promote Imperial Black and Piracema White, as well as presenting a new material with more gray movement from its Kashmir quarry. “It’s an excellent option for projects or countertops, following the market trend of white and gray color,” said Romano.     

KEYWORDS: granite colors natural stone stone industry

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Jenniferrichinelli 200px

Launching her career with BNP Media in 1996, Jennifer Richinelli is the Editor-in-Chief of Stone World, a leading publication serving the global stone and tile industry. With a strong background in journalism and trade publishing, she oversees the magazine’s editorial direction, delivering in-depth coverage of industry trends, innovative technologies, architectural applications and breaking industry news.

Throughout her career, Jennifer has built a reputation for connecting industry professionals with valuable insights, highlighting the work of fabricators, designers, architects and other industry leaders. Known for her thoughtful editorial voice and commitment to quality content, Jennifer continues to play a vital role in shaping conversations within the stone industry while fostering a platform that celebrates craftsmanship, innovation and design excellence.

In 2010, the Spanish Ceramic Tile Manufacturers’ Association (ASCER) awarded Jennifer with the International Journalism Award for her extensive coverage of the Spanish tile industry. Additionally, she was the recipient of the 2026 Coverings Champions People’s Choice Award.

email: richinellij@bnpmedia.com | office: (201) 245-5204

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