Arizona Tile announced the launch of a revised Web site -- www.arizonatile.com -- that showcases its entire inventory of ceramic/porcelain tile, natural stone tile and natural stone slabs. The new Web site has an updated, navigation-friendly look and can be viewed in high-speed Flash or by html. Aimed to provide everything from technical information to specifiers to design ideas for interior decorators, the site has over 2,500 viewable products.

Additional features include a showroom locator, an accent section, a photo gallery, downloadable industry test results and packing information for tile. The ceramic/porcelain section includes 44 series of tile, with each series showing every coordinating accent and complementary trim. The natural stone section features eight categories of stone, with a legend explaining sizes, thicknesses of slabs, finishes and special qualities. The gallery is one of the highlights of the site. Divided into useful application categories such as counters, floors, patios, etc., photography fades in and out to subtle music, or can be flipped through like a slide show.

“Our goal was to make our Web site both a showcase for the beauty of our product as well as a comprehensive source of information,” said Joanie Hollabaugh, marketing manager for Arizona Tile. “We believe the new site lives up to that, and in a way that is elegant in its simplicity.”