MSI builds state-of-the-art marketing innovation center
ORANGE, CA -- M S International, Inc. (MSI) has built a new, state-of-the-art innovation center for its national marketing and merchandising team. Growth of the team, company-wide expansion and an enhanced focus on marketing and merchandising prompted investment in the Atlanta, GA, facility.
The center houses MSI’s marketing, trend and design, web, digital and social media, merchandising and channel-focused teams. Designed to accommodate MSI’s continual growth, it’s one of the largest facilities of its kind in the industry, with enough space to more than double the size of the national marketing and merchandising team. The center exemplifies MSI’s commitment to backing its products with industry-leading physical and virtual marketing and merchandising solutions, and includes significant warehousing space for sampling, displays, product reviews and display board construction.