The award was presented to Staab by the Deutscher Naturwerkstein-Verband (DNV) - in cooperation with the Bund Deutscher Architekten (BDA) and NurnbergMesse. The jury was chaired by BDA President Heinrich Pfeffer of Cologne, and the awards program, which was presented for the 10th time, achieved a record level of 70 entries.

The building has three different facades. The largest facade, more than 325 feet long facing the square, is comprised of glass with a concave curve. The facades facing the town wall and Luitpoldstrasse are designed in reddish quartz sandstone, a typical Nuremberg natural stone that can be quarried locally. The height of the four floors on the frontage is similar to the existing sandstone building, but a contemporary nature is demonstrated with clear, "non-stonelike" recesses for the reveals.