BETHANY, CT - Robert A. Williams has been named Home Center Channel Manager at Laticrete International, Inc. In this newly created position, Williams will be responsible for growing Laticrete's market share in this segment of the U.S. ceramic tile market. Williams previously served as a Laticrete management trainee, plant, manager, technical representative and technical service representative. In 1999, he was the recipient of the prestigious Laticrete President's Cup award for excellence in sales.

Wayne R. Vieira has been named International Project Manager at Laticrete International Inc. Vieira will be responsible for all of Laticrete's international project needs associated with research and development, manufacturing and engineering. In this new position, he will be a part of Laticrete's international division. Vieira will remain Quality Assurance Manager, but he will relinquish his domestic responsibilities. He will still be involved with ASQ and several ASTM standards writing committees.