KBIS Reveals its Highly Anticipated Hard Hat Media Tour Line Up
BETHLEHEM, PA -- The 2023 Kitchen and Bath Industry Show (KBIS), owned by the National Kitchen and Bath Association (NKBA) and the destination for kitchen and bath design professionals, today announced the brands chosen for the 2023 Hard Hat Media Tour. Vetted by media professionals, these brands will be visited by journalists and editors the first morning of the show, getting a true “first look” at the newest and most innovative products debuting at KBIS 2023.
“The Hard Hat Media Tour has been a media favorite since its inception,” said Suzie Williford, executive vice president and chief strategy officer, NKBA. “This program provides VIP media an opportunity to feel, touch and see the new products being showcased at KBIS, along with one-on-one personal conversations directly with these brands. We are pleased to give our valued media guests a chance to see the show before the doors open, giving them a private “first look.”