As members of one of the oldest trades in the world, sometimes we in the stone industry can know all too well how easy it is for people to get stuck in their ways. The world around us has changed dramatically in the last few decades, and yet at some companies it can feel like the clock is stuck in the 80s. With changing consumer shopping patterns, an accelerated pace of business and the need for real-time visibility, the Information Revolution has created a great need for technological advancement in the stone industry; it is up to all of us to answer the call together or be left behind in its wake.
eCommerce has witnessed tremendous growth over the years, expanding steadily into services and larger items. Large single-item purchases are increasingly common on the web, with start-ups like Carvana and Purple finding great success in the automotive and mattress industries; Angie’s List, Avvo and a host of other service marketplaces provide convenient online platforms for pairing buyers with service providers. Customers are increasingly becoming familiar with purchasing items online that they never would have dreamed possible just a few short years ago, and we feel that hard surfaces should be no exception.