Home » Custom Building Products enhances mobile access to product information
HUNTINGTON BEACH, CA -- Custom® Building Products, a leading provider of flooring preparation products and tile and stone installation systems, recently unveiled a "made for iPad" version of its interactive mobile app and optimized its website for all mobile devices. The increased availability of product and service information through mobile technology allows Custom ® to effectively and efficiently accommodate the needs of tile installers, contractors, specifiers, architects, designers, distributors, retailers, homeowners and other customers. "The use of smartphones, tablets and other mobile devices is a growing trend in the tile industry, so optimizing the website and extending the app to tablets was critical," said Reeve Haldeman, corporate vice president of marketing and retail sales for Custom Building Products. "These mobile environments should make it easy to select the right products for every phase of tile projects from anywhere. In addition, educational videos, project case studies, coverage calculators and other useful tools are easily accessible through these Custom mobile resources." Built for use on iPhones, iPads and Android tablets and smartphones, the free Custom mobile app provides a robust menu of interactive options that are helpful for installing, protecting and maintaining tile and stone. The Custom Building Products mobile-optimized website features navigation that directs contractors, distributors, architects, designers and homeowners through a customized user-experience.
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