The company was initially founded in 1992, and has been under the control of the Austria-based GIG Group since October 2002. It is heavily involved in the export market, as 90% of production is shipped overseas. The U.S. is the top export target, consuming 80% of imports, with the remainder going to Canada and Europe. Company Vice President Isabel Gamboa Gangl is heavily involved in the international aspect of the business, and she personally attends trade shows around the world.
Ideal's production facilities are located in a former brick production plant in Braganca Paulista, about two hours from the city of Sao Paulo, where the smokestack still stands and is actually part of the company logo. Overall production is over 85,000 square feet per month.