The Bostik Findley Flooring Group has announced the development and selection of 19 new grout colors, and the introduction of a new Hydroment Grout Color Kit. After teaming up with a color consultancy and conducting consumer focus groups, Bostik has eliminated 15 dated Hydroment grout colors and replaced them with 19 new shades.
“The Bostik Findley Flooring Group has identified several key color trends that are impacting grout sales and related construction and design trends, and we introduced an expanded Hydroment Grout Color Kit in January to meet these changing demands,†stated Phil Pitts, the company's Ceramic Product Manager. “For starters, there's a trend towards natural-finish tile for that limestone, slate or marble look and feel, as well as towards more earthy colors.â€