Stone World

Dal-Tile announces new Retail Channel Marketing Manager

January 5, 2012
DALLAS, TX — Dal-Tile Corp., a large manufacturer and marketer of ceramic tile and natural stone products in North America, has announced that Heidi Pratt has joined the company’s brand marketing team as a Retail Channel Marketing Manager. In this role, she will be responsible for managing all of Dal-Tile’s marketing programs through The Home Depot, Lowe’s, Menards and other retail customers.


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Heidi Pratt was recently named Retail Channel Marketing Manager at Dal-Tile

 

“Heidi comes to us with an impressive background in brand management, brand strategy and new product development,” said Lori Kirk-Rolley, Senior Marketing Director at Dal-Tile. “Her expertise — combined with a deep understanding and passion for the consumer — make Heidi a natural fit to spearhead Dal-Tile’s initiatives within the retail channel.”

Pratt joins Dal-Tile from Overhead Door Corp. where she held the position of Brand Manager, responsible for leading and executing the brand strategy for Genie branded garage door openers for both the home center and the professional channels. Prior to her tenure at Overhead Door, Heidi spent several years at The Sherwin-Williams Company, in various product and marketing manager roles, developing marketing programs in support of the contractor and the home center channels.