
The fourth edition of Marmomacc Meets Design (MMD)
will be held in conjunction with Marmomacc 2010, in Verona, Italy, from
September 29 to October 2. The theme for 2010 is “Irregular and Exceptional,”
as organizer Veronafiere pairs architects and designers with stone suppliers.
Last year, Craig Copeland and Turan Duda’s collaboration with Henraux marked
the first time that American architects have participated in MMD.
The fourth edition of Marmomacc Meets Design (MMD)
will be held in conjunction with Marmomacc 2010, in Verona, Italy, from
September 29 to October 2. Building on the success of previous editions, MMD
returns with a new theme and a slight twist on the traditional
format.
The theme for 2010 is “Irregular and Exceptional,” as organizer Veronafiere is
looking to reflect trends in style and culture. “Globalization and cultural
pluralism are driving the search for that which is distinct, yet at the same
can be personalized and easily identified with,” stated Veronafiere. “This
phenomenon has impacted materials as well. Materials that express symmetry,
rigor, uniformity and predictability appear increasingly anachronistic. Natural
materials such as stone and wood are increasingly being rediscovered as
alternatives to artificial materials because of their irregularity and
expressive potential.
“‘Irregular’ thus relates to the atypical nature of stone, with its visual and
sensorial unevenness,” Veronafiere continued. “This concept virtually
celebrates the unfinished nature of artisanal approaches that mimic
characteristics of unprocessed stone. ‘Exceptional’ refers to the unique and
singular nature of stone, which allows users of this material to abandon the
reassuring and logical forms of geometry for the communicative impact of
emotion.”
In terms of format, past collaboration saw an architect or designer joining
forces with a stone company to develop a stone prototype reflecting the chosen
theme. This year, two of the 10 projects will have a regional or municipal
scope:
• Riccardo Blumer, in conjunction with the Architecture Academy of Mendrisio,
Switzerland, and the Consorzio Marmisti Bresciani, will create “urban
furnishings” in Botticino stone for the nearby city of
Varese.
• Sistema Puglia, a promotional agency for the Apulia Region, will collaborate
with four young, well-known designers - Philippe Nigro, Stefan Diez, Tomàs
Alonso and Luca Nichetto - each of whom will work with a different stone from
Apulia.
The goal of MMD is to stimulate innovative uses and
applications of marble and other natural stone materials. Other designer/stone
company pairings for MMD 2010 include: Patricia Urquiola with Budri; Luca
Scacchetti with Finstone S.A.R.L.; Aldo Cibic with Grassi Pietre; Giovanni
Vragnaz with Iaconcig; Thomas Sandell with Marsotto; Marco Piva with MGM
Furnari; Manuel Aires Mateus with Pibamarmi; and Enrico and Viola Tonucci with
Stonehenge.

Also part of the 2009 program, stone supplier Iaconcig
collaborated with Giovanni Vragnaz and Studio Modland for an award-winning
booth design, which was bestowed because the surface treatment of the stone
transformed it into an “architectural element.”
Quarry Reclamation: Exhibit and Roundtable on Innovation
Also of interest to both stone industry members and design professionals,
Marmomacc will focus on the recovery for former quarry sites. While quarry
reclamation has become an increasingly important issue as the stone sector
strives to implement sustainable practices, it is a topic that Marmomacc has
been highlighting for some time. For example, during Marmomacc 2000, the show
hosted an exhibit entitled “New Stone Landscapes.”
Marmomacc 2010 will feature a roundtable to explore the most interesting trends
of the last 10 years and the evolving regulatory framework. The focus will be
less on traditional approaches to reclamation, such as returning the landscape
to its pre-quarrying state, or the use of specific techniques such as
terracing, tree-planting etc. The goal will be to highlight innovative
approaches involving landscape architects, botanists and artists, which seek to
transform the quarry and surrounding area to create original new architectural
spaces and landscapes such as parks, museums, event venues and even land
art.
An exhibit on the most creative quarry reclamation projects of the last 10
years in Italy, Spain, France, Greece, the U.K. and the Scandinavian countries,
will feature images, scale models and videos of significant projects at the
various stages of reclamation. Marmomacc will also print a bilingual catalogue
to document these works.