Established in 1992 and located along the east side of Lake Michigan, Lakeside Surfaces is one of the largest fabricators of surfacing products in the Midwest. The company, located in Muskegon, MI, was founded by its current president, Rob Riegler, who began as a certified Corian fabricator. “He originally started in his garage and he quickly grew into a little warehouse down the street,” said Ray Schelhas, director of marketing for Lakeside Surfaces. “Rob focused on quality while his competitors didn’t; also customer service was really important to him. Because of those two things, he was able to grow quickly. Rob was among the first people in Michigan to aggressively pursue quartz fabrication. Fast forward to now, we have approximately 150 employees in five locations. Those original ideals are still holding up to be extremely important to our customers and business partners.”
Because of that dedication to exploring new surfaces and focusing first on the customer, Riegler was able to weather the recession storm and continue to expand his company. “Staying true to those ideals and not compromising is what got Lakeside through those rougher years,” said Schelhas. “I think those values and that approach lets us know that not only could we weather that storm, but gives us confidence in the future to never compromise quality for the sake of price. We want to make sure that our customers receive the highest value experience.”