CSTD News / Contemporary Stone & Tile Design Magazine

Daltile re-launches Website

February 2, 2012
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DALLAS, TX -- Daltile has re-launched its Web site at www.daltile.com -- the newest addition to the company's expanding suite of digital tools that provide professionals and savvy consumers alike with easily accessible information and inspiration for tile and natural stone designs in both residential and commercial applications. Daltile's new Web site enhancements map to the company's overarching commitment to aid in the customer's product selection process as quickly and efficiently as possible.

"At Daltile, we are constantly re-evaluating our current technologies and applying new enhancements where it makes sense for our customers," said David P. Warren, Digital Marketing Manager of Dal-Tile Corporation. "Our new Web site is a direct response to our customers' need for easy access to information, greater efficiency and real time design support, and has been redesigned to meet those needs with new upgrades and features that offer simplified browsing and enhanced functionality."

Highlights of the site renovation include the combination of all of Daltile's breadth of product categories into one Web site for ease of finding the 'right' product visitors, detailed information pages designed to make it easy for visitors to quickly find the information they are looking for in one place, as well as an advanced product search tool set, allowing customers to fine tune their search results by series, product types, applications, color sizes and more.

The new Web site also features a product Inspiration Gallery, which aggregates the creative visions inspired by Daltile products, offering a beautiful portfolio of room scenes that will trigger imaginative design and, ultimately, execution. Here users can browse through a categorized gallery of rooms and products with the ability to filter the room scenes by room type, product type or series, and obtain room scene product information.

One of the most exciting features of the new Web site is the new Tile & Stone Visualizer, which is a visualization tool for viewing any product in any room that the visitor would like. This new visualization tool allows for the user to select a room type and specific image to place any of Daltile's products on any surface. This includes the ability for a user to upload their own room scene, select a surface to lay tile and then apply that tile. Topping off the skinning of the surface, a specific grout from one of Daltile's grout suppliers may be applied to the surface.

All of the capabilities from the past Daltile.com site are still available, but easier to navigate then ever before, including resources such as care and maintenance information, warranty details, architectural tools, and dealer and distributor locator tools for those ready to purchase. Additionally, the site features LEED® tools with enhanced search methods to help customers find important product information that will help them obtain LEED® Credits.

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