Stone Column

2010 by the numbers

April 26, 2011
KEYWORDS granite / import / marble
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Each year, the May issue of Stone World publishes the year-end import and export statistics from the U.S. Department of Commerce. It takes a few months for the government to relay these figures to us, but it is worth the wait, since the import totals offer an excellent snapshot of how our industry is faring - especially compared with the figures from previous years.

As we all know by now, the value of stone imports to the U.S. had been growing at a dramatic rate for more than a decade - reaching a record high in 2006, when the $3.36 billion worth of stone came into America.

This total dipped slightly in 2007, and then the freefall began as our industry hit rock bottom in 2009, when stone imports into the U.S. dropped down to $1.404 billion. (You aren’t reading that wrong; stone imports to the U.S. in 2009 were really less than half of what they were just three years earlier. They declined 58.2%, to be exact.)

The good news is that when you fall that far, there really is nowhere to go other than upward, and that is exactly what happened in 2010. I’m not going to say that it is time to break out the Cuban cigars and Johnny Walker Blue yet, but for the most part, the recovery of the stone industry has begun - at least from a statistical perspective. A full country-by-country listing of the 2010 import - and export - totals can be found here, but here are some highlights:

• Overall, U.S. stone imports grew to a grand total of $1.553 billion in 2010, a rise of about 10.6% over 2009.

• Granite imports to the U.S. in 2010 reached a total value of $905.3 million, up 25.1% over 2009’s total of $723.63. This total seems to reflect a recovery (relatively speaking) in the kitchen countertop market.

• Marble imports actually declined a bit - dropping from a value of $568.425 million to $543.003 million (around 4.4%). This can be attributed - at least in part - to the still-stagnant commercial market, which consumes much of the marble brought into the U.S.

• The value of slate imports hardly changed at all in 2010, rising less than 1% over the previous year and reaching a total of $63.279 million.

• Imports of materials classified as “other” - sandstone, dolomite, porphyry and not otherwise specified - rose 18.2% last year, reaching a total of $49.145 million.

Looking at how some of the leading granite-producing nations performed in 2010 as compared to 2009, Brazil’s export total rose a solid 44.8% to $407.987 million; India’s total rose 39.2% to $124.662 million; and Italy saw a 16.6% jump to 118.804 million.

It is noteworthy that the value of granite exported from China to the U.S. actually declined around 1%, reaching a total of $191.065 million, even though the actual tonnage figure of 329,507 is a 19.1% increase over 2009. One interpretation of this trend is that even as the Chinese stone industry is lowering its prices, more American consumers are willing to pay for the exotic materials coming from markets such as Brazil, India and Italy.

In the marble sector, the only noteworthy gains (in terms of dollar value exported to the U.S.) were seen by Turkey (up 6.4% to $218.806 million) and Mexico (up 10.2% to $59.16 million). It should be noted that U.S. Customs classifies limestone and travertine products under the general category of “marble,” and those materials are reflected in these figures above.

So there is the U.S. 2010 stone import market in a nutshell. Conclusion: The industry seems to be rebounding, but it is a slow ride for many.

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