Cosentino, a leading producer and distributor of natural quartz surfacing in the world, continues its innovative tradition by introducing Silestone[r] with built-in Microban[r] antimicrobial product protection. As seen in the first ever Super Bowl ad for a countertop surface, Silestone is the first and only natural quartz surfacing with the inclusion of Microban protection, a proven deterrent to the growth of bacteria that can cause stains, odors and product deterioration, according to the manufacturer.
“By introducing Silestone with Micro-ban protection to more than 80 million viewers in the first ever Super Bowl ad for countertops, we are proving once again our commitment to innovation and our ability to think outside the box,†said Mike Heylmun, vice president of sales for Cosentino, USA.