In fact, 84% of survey respondents either strongly or somewhat agreed with the statement, "Granite countertops are among the most safe, beautiful and durable kitchen counter surfaces on the market today."
"The results of the survey show that consumers' preferences for granite countertops are virtually the same across all regions, genders and age groups," Hogan said.
The survey found remarkable consistency across the U.S., with minimal variance in responses from different regions of the country. It also showed the appeal of granite was consistent among both age and socio-economic groups.